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Re: Re: Re: [sharechat] CLH ...........and Baycorp's new image


From: "Peter Maiden" <pmaiden@xtra.co.nz>
Date: Fri, 20 Apr 2001 09:39:30 +1200


Gerry - thanks for that feedback on Collection House (CLH)
 
Their current strategy of making acquisitions that both expand their geographical reach as well as expanding the total package they offer appears to be working. As you say the acquisitions CLH  make 'have a place' in the overall vision as to where they want to be in the future. Obviously driven by strong leadership
 
Like Baycorp they not just debt collectors but now offer a whole raft of information services.
 
Long time ago (I am pretty sure but stand to be corrected if my memory is fading) Baycorp were called Bay Collection Services based in Lyall Bay, Wellington - hence the name Bay. They were just debt collectors in those days and only operated locally. Main oppposition was College Credit and Creditman's - both names long gone and merged with others.
 
Amazing how far Baycorp have gone over the years. The way CLH are going at the moment they will be just as successful.
 
Interesting that Baycorp have some concerns about their image as 'just a debt collector' and are making efforts to change that perception.
 
Really good piece from Independent News that Baycorp have on their website - entitled 'Baycorp ditches intimidating image'  http://www.baycorp.co.nz/about_baycorp/media.asp?CatID=1&NewsID=632 
 
Have a read - if it works will raise the profile of Baycorp, and other like companies, to a new level of awareness.
 
Cheers
 
Peter

 
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