Forum Archive Index - December 2002

["tennyson@caverock.net.nz" <tennyson@caverock.net.nz>]

Hi mike,
 
> 
>Whats this currency hedging (solutions stratagy) all about.
>Is it catching on with farmers?
> 

The currency hedging is only one small (although significant) part of 
just one of the solutions in the 'Solutions Strategy'.

>From p4 of the 2002 annual report:

"Wrightson is making solid progress with its 'Solutions Strategy'.  
This is reflected in financial returns which are building and making 
progress towards the goal of 30 to 40 percent of group revenue that 
we have set for the Solutions Strategy by 2005."

"(The Solutions Strategy) means the development of tailored solutions 
for different farming sectors, districts and clients, all focused on 
helping our clients improve their productivity and profitability or 
to access markets for their products."

"Such solutions include elite pastures, whole farm systems, and wool 
and livestock supply marketing options."

Now more on the 'Integrated Farm Solution', from p10

"We customise a package of advice, products, services and *forward 
supply contracts* to make it easy for sheep and beef farmers to 
optimise the performance and profitability of their farm."

Following a highly successful 18-month pilot in the Wairarapa, where 
the Solution was proven to significantly improve productivity and 
profitability, 12 clients across New Zealand are being started on 
this package, with a targeted sales programme underway to increase 
this uptake."

12 farmers aren't going to bubble the profit too much as yet, but it 
does give you some idea of where Wrightson's are heading with this.  

I'd be fascinated to hear if any sharechat subscribers are farmers 
who have first hand experience with the 'Solutions Strategy'.

SNOOPY


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