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[sharechat] Good move by WHS


From: "Ben Dutton" <bendutton@sharechat.co.nz>
Date: Fri, 16 Jun 2000 11:27:08 +1200


Announcement this morning from The Warehouse:

GEN: WHS: WAREHOUSE STATIONERY TO SELL GATEWAY COMPUTERS

Warehouse Stationery today announced the launch of computer sales from its
stores throughout the country. The retail giant will partner with Gateway
Computers, the Number 1 Computer Brand in the United States Consumer Market1
and one of the top 5 leading computer manufacturers in the world. The
partnership will give New Zealand consumers improved access to the latest
technology ordered in the store over the Internet and delivered fresh from
the factory. This national retail strategy is focused on opening up access
to
superior technology for Kiwis in regional centres as well as major urban
areas.
"Extending our range to include computers is a natural evolution for
Warehouse Stationery, rounding out our customer offering," explains Managing
Director of the Warehouse Group, Stephen Tindall. "The move further
strengthens Warehouse Stationery as an essential destination for all
business
and home office needs. Gateway is a natural fit for us. They follow a
similar
philiopsohy of keeping it personal and making it simple. The alliance with
Warehouse Stationery is yet another first for Gateway following their
success
in being the first in the world to deliver the AMD 1GHz Athlon(tm)
processor.
End


My initial reaction to this announcement is that it's an excellent move by
The Warehouse as it starts to move into Pacific Retail's turf.

Benjamin Dutton

(Disclosure: Do not hold shares in WHS or PRG).


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